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A light weight, edgy tee, perfect for summer.
Form fitting, with a deeper neckline and frayed hem lines.
“I will rise now and go into the city, in the streets. I will seek what my soul loves”
Catharsis, Fontaine’s bold new collection for Spring/Summer 2013/14 presents the wearer with a very provocative ideology: the theory of impending danger.
Every human being has an invisible dagger hanging over their head. Provided that the human being does not step out of line in any way, the dagger will never fall. Knowledge of the dagger’s place in one’s life is common. Therefore people live comfortably with impending danger, however there are others who dare to defy the dagger’s place in their lives. Constantly testing its volatility, they take their chances and strive for the addiction of a constant cathartic state of being. Here are their stories….
Fontaine was born on the shore front of Plage De Pampelonne, St Tropez in France 2010. Fontaine’s head designer was taking in the splendor of the French Riviera’s sunset, dissatisfied with the mundane micro manageable corporate environment he was working in. Dreaming of combining his talents, skills, and love for art, he decided to take the brave step of giving up his nine to five to follow his dream; creating a menswear label (initially focusing on designer mens t-shirts) with key points of difference.
Within a saturated market, and so many labels that feel and look the same, Fontaine had to be different. Fontaine’s vision was to produce garments of high quality and high artistic integrity. Marrying art and high quality fashion for men, into a brand that didn’t have the feel of another mass produced label. Starting out taking on the men’s t-shirt market, Fontaine aims to tell a different story throughout every collection.
The stories, often bold and challenging are told through striking art work and color. All Fontaine garments are hand made using high quality 100% Cotton and are 100% Australian made. Fontaine is now available online and in a wide range of boutiques around Australia and continues to win over people with it’s original vision of artistry and producing high quality fashion.